Hi! I’m Shelin.
I tell stories through visual and motion.
I’m a hands-on creative leader based on the East Coast, with extensive experience working with media, tech, finance, and healthcare clients—crafting authentic experiences and creative solutions through design and animation.
…also an illustrator, painter, bookworm, dog mom, hot pot aficionado, European football enthusiast… It's challenging to sum up all my interests but my main focus is on telling stories and making art move.
Say hello at hi@shelinxu.com!
Honors and Mentions
✔️The Webby Awards Finalist
✔️AVA Digital Awards Winner
✔️Telly Awards Winner
✔️Adweek Honorable Mention
✔️ United Adworkers Merit Winner
✔️ PRSA Paragon Award of Distinction
Select Clients
Google, Microsoft, IBM, Meta, Deloitte, HP, Salesforce, World Economic Forum, Capital One, AT&T, 3M, PhRMA, Axios, Pfizer, Aflac, PwC, American Express, Gallup, Fidelity, Thomson Reuters, BOA, Amgen, BFD Summit, Ericsson, What’s Next Summit, Axios HQ, Wells Fargo, Amazon, COP28, Goldschlager, Visit Montana, Yamaha, JPMorgan Chase.
Expertise
Creative/design direction, 2D animation, data visualization, design, illustration, video production, visual storytelling, mixed-media collage, character animation, concepting, branding, social media creative, webpage design, editorial, docuseries, installation, event, branded/sponsored content, storyboard, creative strategy, kinetic typography.
